Michelle Gibb from Mondelez on Insights Transformation

ONE MINUTE PODCAST
Home / Resource Hub / Michelle Gibb from Mondelez on Insights Transformation

For the third episode of the One Question, One Minute Podcast with our guest Michelle Gibb, Vice President, Insights & Analytics from Mondelēz discusses how insights transformation is not just urgent, but attainable thanks to the recent advances and intersection of data, technology, and unprecedented pace of change. Watch and explore how this presents an exciting opportunity for market research leaders who are now at the forefront of organizational strategy, shaping thought leadership, and driving decision-making processes.

SHARE THIS POST

Recently Added

Passively Tracking Home Cleaning Habits 

Are your insights based on what consumers say—or what they actually do?  When a leadi

View

Year-End Market Research: How to Maximize Impact with Insights 

We often think of the end of year as a time to hurriedly meet impending deadlines, but it also repr

View

The Next Generation of In-Home Usage Testing

The next generation of in-home usage testing is here. Are you ready? IHUTs have been a criti

View