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Faster, Smarter, and More Efficient: QualSights’ Generative AI

  • October 1, 2024

In a world where time is precious, especially in the fast-paced world of consumer insights, every second spent analyzing data can feel like a marathon. Ever wished you could just ask Alexa or Siri to be your research analyst and deliver insights in seconds? Well, now you can get pretty close. At QualSights, we understand that time spent sifting through endless data could be used more effectively for strategic thinking and driving real results. That’s why we’ve introduced transformative Generative AI updates to our platform, giving you the option to enable fast, efficient analysis whenever you need it. With this powerful tool at your disposal, you can reclaim your time while delivering deeper insights with ease. 

Speed Up Your Workflow with Generative AI 

Our new Generative AI accelerates the data analysis process, reducing hours of manual work to minutes. Our powerful platform analyzes vast amounts of data quickly, freeing you from the burden of tedious data processing. Whether you’re managing multiple sessions or dealing with complex datasets across participants, the AI handles the heavy lifting, so you can focus on strategic action. 

Summarization: Effortless Insights at Your Fingertips 

The Summarization capability automatically generates clear, concise summaries from all sessions, no matter how many participants or tasks are involved. This means you can quickly extract the most important information, without getting lost in the details. 

Why is this important?
It gives you immediate access to the insights that matter, cutting down the time spent searching for key takeaways. With these summaries, you’ll be able to get key takeaways at a glance, make decisions faster, and present findings more efficiently to your team. Our platform seamlessly delivers detailed findings from high-level summaries with relevant quotes, ensuring you can dive as deep as you need for comprehensive analysis. 

Theme Generation: Uncover Key Patterns with Ease 

Our Theme Generation feature intelligently identifies trends and patterns within sessions and tasks/questions, surfacing relevant keywords and recurring themes. This helps you see what’s important, enabling you to get actionable insights and build the story quickly.

The advantage?
By surfacing key themes, you’ll gain a clearer understanding of consumer behavior and trends, allowing you to quickly make informed decisions that shape your product or brand strategy. The AI-driven process ensures that nothing is overlooked, providing deeper insights with less manual effort. 

QualSights Gen AI Graphic

Ready to Experience the Ease of Effortless Insights? 

With our AI-powered Client Platform, you can enjoy faster, more efficient analysis—saving you time and delivering actionable insights in just a few clicks. Whether you want to manage everything yourself or prefer the help of our full-service team of research experts for end-to-end project support, we’ve got you covered. Request a demo today and discover how QualSights can elevate your workflow. 

About QualSights  

QualSights is a next-generation insights company that develops disruptive technology to help brands decode human behavior. QualSights’ patented, always-on Smart Sensors, award-winning Participant App, and sophisticated AI-powered Client Platform are all part of an integrated technology suite designed to capture, understand, and analyze insights with unparalleled precision, depth, and speed. Trusted by numerous Fortune 500 companies across the CPG, pharmaceutical, technology, and other industries, QualSights drives growth through product innovation, renovation, and optimization. 

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